Maxxing Out your SEO in Webflow

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Overview
Introduction & Concepts
Terminology
000
High Value v. Low Value Traffic
002
Launching a New Site
The Site Launch SEO Checklist
051
Weblfow's SEO Features
051
Coming Soon Page
052
Developing Your Strategy
Mike's 4 Laws of SEO
100
Know Your Keyword Targets
101
RULE 1 - Make Your Site Easy to Find
Make Your Site Easy to Find
150
RULE 2 - Make Your Site Easy to Index
Domains, Page Titles, H1s, and Slugs
201
Page Titles
202
Page Descriptions
204
Add Basic OpenGraph Tags
210
RULE 3 - Make Your Site Relevant
Make Your Site Relevant
301
RULE 4 - Fine-Tune Your SEO
Fine-Tune Your SEO
380
Open Graph ( og: )
What is Open Graph?
400
How to Specify Global & Fallback og:images on Collection Pages
6:40
401
Debugging Open Graph
410
Debugging Open Graph Images
10:24
411
Fixing SEO Problems
Global Canonical URL Problems
2:27
851
TIP - How to Find Your Canonical URL
5:00
852
How to Hide Unneeded CMS Pages
6:29
853
Google Won't Index My Site
854
Google Search Console
855
Google Won't Display my META Description
4:47
855
Google SERPs Icon
856
Published
August 1, 2023
Updated
in lightbox

In search results Google often shows an icon adjacent to a result, which is the logo or brand for the business.

However quite often Google does not use Webflow's favicon for this purpose.

So far I've found two ways that set this icon reliably;

Setup Google My Business

You can setup a google business page for pretty much any business whether or not it has a specific location. Here, you can specify an icon, and a website and Google will often pick up this icon and display it.

Setup Google Adwords

If you have an Adwords account, you can identify a logo for it that will represent your ads. I've also seen Google occasionally pick this up for client businesses.

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