Published
Updated
November 8, 2022
Why should people visit you? What benefit do they get?
What makes your site different from buy-spam-crap-now.com?
That's not a real site I hope. I refuse to click it, just in case. Point is, Google doesn't know if your site is relevant.
In social psychology, there is a well known effect known as social proof. It refers to our tendency to trust others more when others trust them. That effect amplifies... the more we trust a person, the more we tend to trust the people that they trust.
Google works the same way, and has ever since the beginning.
Your job now is to build your pagerank, so that Google sees your site as worth indexing.
Content SEO
Content is King.
- Write a blog, with regular articles
- Create a news section, and write press releases
- Run product specials
- Start a photo gallery
- Add customer testimonials to your site
Create value, continually, in the form of good content published regularly.
Off-Page SEO
The main way to do that is to invest some time in off-page SEO. Keep creating good content, but also keep building good links back to your site.
- Put your site in business directories, on other sites
- Build a partners page, where you list major partners, in exchange for a link back to you
Time to grind.
