Page Titles

Some notes on page titles specifically;

• Write good, descriptive page titles
• Do not repeat words, or do keyword stuffing
• Put the words that you want people to find you with, at the front of the title string

Example

Consider these titles;

• ‍_{Al Volo's}‍
• ‍_{Al Volo's | Mt. Eden}‍
• ‍_{Al Volo Pizzeria}‍
• _{Best Pizza in Auckland}
• ‍_{Best Pizza in Auckland | Al Volo Pizzeria | Mt. Eden}

From the perspective of Google, which ones will likely be shown first, if someone in Auckland types "best pizza"?

From the perspective of your clients, which titles look good, give the best information, and will make them want to click when they see them in search results ( SERPs ).

Best Practices

Make sure to review your Titles for all of your pages.

For Collection Pages, make certain to craft them using Collection data so that each item is unique.

Google's Best practices for influencing title links

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